Welcome to my blog, where I share valuable insights, practical tips, and personal reflections on marketing, branding, and communications. Here, you’ll find content designed to empower your marketing efforts and help you navigate the ever-evolving landscape.
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Your CV is Costing You Opportunities—Here’s How to Fix It
Let’s be honest—most CVs are terrible. Not because you don’t have the skills, but because you’re not presenting them the right way. You might be unknowingly sabotaging your own chances…
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The Silent Killer of Growth: Brand Inconsistencies That Cost You More Than You Think
You’ve invested time and resources into building your brand, but there’s one silent threat that could undo it all: brand inconsistency. It’s not loud or obvious—but its impact is devastating.…
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Onboarding an Expert: the Smartest Investment Your Brand Can Make
Running a brand without the right expertise is like setting sail without a map. You may drift forward, but every decision becomes a gamble. Wouldn’t you rather navigate with confidence,…